IMVS Limited hire a new sales and marketing specialist

IMVS are delighted to announce that they recently hired Gary Rusby as their head of sales and marketing. This move is part of the overall plan to raise awareness of their wealth management system in the wider market, and subsequently grow their market share and user base.

John Motley, Operations Director said “We have a small but very loyal customer base and provide a flexible and innovative approach to providing our customers with a wealth management systems that actually works. Historically, it is more than fair to say that getting ourselves noticed has not been our forte, probably because we are good at all the technical stuff, and as a result the sales and marketing side has been down the our list of priorities. That is why we are delighted to announce that Gary Rusby has joined the IMVS team. Gary will be responsible for all of the IMVS Sales & Marketing activity, as well as adding invaluable contribution to the development of the IMVS Software. Gary has a very strong background within the Financial Service Software Systems arena as well as over 11 years in investment management and financial services. Gary is a qualified Chartered Wealth Managers and a fellow of CISI”.

Gary Rusby remarked that “I have had many years associated to the Wealth Management industry, both from a system provider and an investment management position. During my time I have seen and used a wide range of wealth management systems but none compare to the systems provided by IMVS Ltd either in functionality or ability to integrate with other systems. I was so impressed with the knowledge, commitment and flexibility of the development team that I decided to join them”.

Anyone wishing to find out more, please contact Gary directly on 07775 605697 or

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What Our Clients Say

As bespoke discretionary investment managers and running our own nominee company for the custody of our client assets, we must deliver a service that meets our clients’ needs and expectations. To help us to achieve this we use IMVS software as our back-office software provider. From our initial discussions with IMVS, we have always been impressed by their staff’s knowledge, willingness to listen to our needs ensuring the software development continues to meet our regulatory needs whether for our company or across all their service users. IMVS software provides the system processes to meet all our dealing and administration requirements. In addition, our clients and advisers, SIPP and offshore bond providers all have access to online valuations and transaction reporting via our portal. We have always been impressed with the quality of their service.

We have been clients of IMVS Ltd for the best part of 20 years and have particularly valued the benefits their software systems bring to our organisation. Being a boutique DFM, our requirements are very demanding and IMVS have constantly delivered a service and software functionality that meets our exacting standards. Our relationship with the team at IMVS is based on mutual understanding and respect and they are always accommodating of new ideas in order to deliver solutions that work for us whilst complying with all of our industry’s regulatory requirements. We remain committed to our ongoing working partnership with IMVS and appreciate their expertise, system knowledge and professionalism.

They have a great product, one that’s proven with a good track record of reliability. Support is good, and when something needs to be fixed, they fix it. They are developing the product intelligently. We have no hesitation in recommending their core APA product, which we consider to be an excellent DFM middle and back office suite.

We have been using the APA portfolio management software since we started trading in 2000 and IMVS provided invaluable advice and assistance in migrating data from our previous system, going above and beyond their remit whenever we needed additional support. Since then we have enjoyed a close working relationship, with IMVS continuing to approach us prior to adding or changing functionality to see how it may impact our working practices. It is this sort of ‘personal touch’ that means we have not once looked at alternative providers as we would be very unlikely to find such commitment elsewhere.

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